Kentucky Speedway To Partner With 96.5 The Star To Promote Jammin' In The Bluegrass Presented By Meijer
Kentucky Speedway will partner with 96.5 The Star (WYGY-FM) to promote Jammin' in the Bluegrass presented by Meijer to the Greater Cincinnati market. The July 30 event will feature multiple Grammy Award winner Tim McGraw, Trick Pony and Billy Dean.
WYGY-FM, a 50,000-watt Susquehanna Radio Corp station in Cincinnati, will preview the event by airing interviews and creating Web site and on-air promotions. The station also will broadcast live from Kentucky Speedway during the event and from the Meijer store at 4990 Houston Rd., in Florence, Ky., when tickets go on sale on Saturday, February 26 at 9:00 a.m.
"Combine the promotional muscle of 96.5 The Star with the marketing firepower of Kentucky Speedway and this partnership became an easy choice," Susquehanna Media Cincinnati Market Manager Dan Swensson said. "We look forward to expanding our relationship with Kentucky Speedway and helping the top-shelf facility broaden its fan base through our partnership."
Choice on-track VIP and grandstand tickets will be available by phone at 888-652-RACE (7223), through www.kentuckyspeedway.com and www.tickets.com, and at Tickets.com outlets including Meijer stores. Fans also can purchase tickets through Kentucky Speedway ticket offices at 2216 Dixie Hwy., Ste. 200, in Ft. Mitchell, Ky., and Fan Center in Sparta, Ky.
Fans who purchase on-track VIP tickets will be closest to McGraw during his performance and have access to private concessions and restrooms, designated grandstand "pit stop" areas and the speedway concourse throughout the day.
McGraw recently won the Grammy Award for Best Male Country Vocal Performance for his interpretation of the hit single "Live Like You Were Dying" and songwriters Tim Nichols and Craig Wiseman won the Grammy for Best Country Song. McGraw also is nominated for multiple Country Music Television (CMT) awards. Dean is currently enjoying success on the country charts with his single "Let Them Be Little," and Trick Pony, the musical trio of Keith Burns, Ira Dean and Heidi Newfeld, is scheduled to release its new album titled "R.I.D.E." this April. The first single from the collection, a remake of the 1970s hit "It's A Heartache," also is a current country music radio favorite. Kentucky Speedway will convert it's 66,089-seat motorsports facility into a into a 17,000-seat concert venue for Jammin' in the Bluegrass presented by Meijer. The speedway will utilize 14,000 reserved seats in the Tower and Lower Grandstand sections nearest the start/finish line. Three thousand fans will be admitted to the on-track VIP standing room area. An 80-foot wide stage equipped with a t-shaped catwalk will feature two 30-foot video screens and two 30-foot speaker banks. The stage area will cover a total of 200 feet and will be positioned between the paved quarter-mile track and apron of the 1.5-mile tri-oval.
~ Kentucky Speedway ~