ALSCO AND VF WORKWEAR PARTNER TO SPONSOR TY DILLON FOR NASCAR XFINITY SERIES ALSCO 300 AT KENTUCKY SPEEDWAY
Alsco Inc., a worldwide leader in the rental of linens, uniforms, health-care garments and washroom services and products, is again teaming with VF Workwear to sponsor the No. 3 Chevrolet Camaro SS driven by Ty Dillon for Richard Childress Racing (RCR) in the Alsco 300 NASCAR Xfinity Series race at Kentucky Speedway in Sparta, Kentucky, on July 13, 2018.
This opportunity is made possible by the RCR partnership with the VF Workwear brand Red Kap. Alsco provides RCR and Childress Vineyards with high-quality Red Kap products as part of its linen and uniform rental agreements with the Childress Properties.
"Like the wine at Childress Vineyards, this partnership between RCR, VF Workwear and Alsco just keeps getting better over time," said Jim Divers, Alsco's director of sales and marketing. "Our partnership is centered on the relationships that are fostered by it. The business-to-business exposure is tremendous, and the opportunity to give our partners, employees, customers and prospects a first-class experience at a NASCAR event is something we value."
This year marks Ty Dillon's seventh season of competition in the NASCAR Xfinity Series and he is currently driving the No. 3 Chevrolet Camaro SS in a part-time role. Over the course of his Xfinity Series career, he has collected one win, four poles, 33 top-five and 87 top-10 finishes. The 26-year-old native of Lewisville, North Carolina, also races full time in the Monster Energy NASCAR Cup Series.
"Continuing my partnership with VF Workwear and driving the No. 3 Alsco Chevrolet Camaro SS during this year's Alsco 300 is definitely going to be one of the highlights of my Xfinity Series schedule this season," Dillon said. "Both brands have supported my career over the past few years, and even though I race full time in the Cup Series now, I'm excited that I have the opportunity to come back and try to get VF Workwear and Alsco into Victory Lane in Kentucky.
VF Workwear and Alsco have each been in business for over 100 years, and RCR, in business for nearly 50 years, is one of the largest and most storied organizations in NASCAR competition.
"VF Workwear is excited to partner with Alsco and RCR to sponsor Ty Dillon and the No. 3 car for this race," said Jim Tewmey, vice president of sales at VF Workwear. "Alsco is a long-term strategic partner of VF Workwear. We appreciate and value their support in the marketplace with our Red Kap and Bulwark brands."