Kentucky Speedway and Prosource have finalized a long-term agreement extending their partnership through 2024. Terms of the deal were not disclosed. Prosource has been the Official Technology Provider for Kentucky Speedway since 2011.
In addition to the year-round support, Prosource provides equipment during the Quaker State 400 presented by Walmart NASCAR weekend in July. Fully serviced, top-of-the-line copiers, printers, scanners and multifunction devices are utilized in key areas at the speedway including but not limited to the administration building, operations, media center, press box, command center and ticketing.
"As one of the fastest-growing companies in the Midwest, we're thrilled to continue our partnership with Kentucky Speedway—an iconic brand in this region known for its outstanding customer experience and tremendous customer loyalty and passion," said Brad Cates, President & CEO of Prosource. "Our powerful business technology solutions bring reliability, efficiency, and speed to ensure operations and communications keep pace in the speedway's action-packed environment."
With Kentucky Speedway as a platform, Prosource raises awareness of its brand in its four-state marketplace of Kentucky, Ohio, Indiana and West Virginia. In addition, Prosource receives priority placement on trackside billboards, the official Kentucky Speedway souvenir program, front stretch Speedway TV and official Kentucky Speedway PA announcement during the NASCAR tripleheader weekend.
"NASCAR's foundation is business relationships so providing technology solutions is critical to a successful race weekend. We would not consider handling these demands with anyone other than Prosource," said Mark Simendinger, General Manager of Kentucky Speedway. "We are proud to extend our long term relationship and are excited to be affiliated with such a fast growing, innovative company founded on quality products and service."
The 2019 season at Kentucky Speedway begins in July with the return of a NASCAR tripleheader weekend anchored by the Monster Energy NASCAR Cup Series Quaker State 400 presented by Walmart on Saturday, July 13. The Gander Outdoors Truck Series Buckle Up in Your Truck 225 starts the weekend on Thursday, July 11 and the Xfinity Series Alsco 300 is Friday, July 12.
Tickets, Pre-Race Passes and campsites are on sale at http://www.kentuckyspeedway.com, by calling (859) 578-2300 or visiting our speedway ticket offices at 1 Speedway Drive, Sparta, Kentucky 41086, just off Interstate Highway 71 Exit 57 and Kentucky Highway 35 N.
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