In conjunction with a NASCAR industry-wide effort to offer free NASCAR Camping World Truck Series and XFINITY Series tickets for children 12 and under next season, Speedway Motorsports, Inc. (NYSE: TRK) announced a company-wide Fans First initiative Monday to price select children's tickets at just $10 each to Cup Series events at its eight premier speedways beginning in 2017.

"Coming to the races should be about fun, not finances," said Speedway Motorsports' President and Chief Executive Officer Marcus Smith. "Now a parent can get his or her child through the gates for an entire weekend of NASCAR events - including pole night, a Camping World Truck or XFINITY Series race and a Cup Series race - for just $10. This is one of the best, if not THE best, family values in all professional sports.

"NASCAR fans have passed down their passion for motorsports from generation to generation for decades, and through this new Fans First initiative, we'll continue that legacy by introducing young fans to the sport and engaging them for years to come."

With an adult ticket purchase, fans can buy up to two $10 tickets for children ages 12 and under to that same event in select seating sections. This offer is available at all of the 13 Cup Series events shown below next season.

Tickets for many of Speedway Motorsports' 2017 events are already on sale. A complete schedule of the company’s Cup Series races is below:

  • March 5          Folds of Honor QuikTrip 500  Atlanta Motor Speedway
  • March 12        Kobalt 400  Las Vegas Motor Speedway
  • April 9             O’Reilly Auto Parts 500 Texas Motor Speedway
  • April 23           Food City 500 Bristol Motor Speedway
  • May 20            NASCAR All-Star Race Charlotte Motor Speedway
  • May 28            Coca-Cola 600 Charlotte Motor Speedway
  • June 25           Toyota/Save Mart 350  Sonoma Raceway
  • July 8              Quaker State 400  Kentucky Speedway
  • July 16            New Hampshire 301 New Hampshire Motor Speedway
  • Aug. 19           Bass Pro Shops NRA Night Race Bristol Motor Speedway
  • Sept. 24          New England 300 New Hampshire Motor Speedway
  • Oct. 7              Bank of America 500 Charlotte Motor Speedway
  • Nov. 5             AAA Texas 500  Texas Motor Speedway


For tickets, contact the Kentucky Speedway ticket office at (859)-578-2300.

-Speedway Motorsports, Inc.-